La Lettre Pro de la Radio & des Médias - La Puissance du Média Radio
La Lettre Pro de la Radio La Lettre Pro de la Radio

Automotive and Broadcaster Workshop 2016
Infos pratiques
le Mardi 5 Juillet 2016, 10:00 - 16:00
European Broadcasting Union
Genève
Description
Delivering a high quality radio experience in the car needs co-operation between broadcasters and automotive manufacturers, but how well do they understand each other’s challenges and issues?

We’ll take 10 themes and ask a panel of broadcasters and manufacturers to find a consensus view, taking contributions from the floor.

Real time content – what should it be and how should it be displayed to drivers?
Switching to streaming – how to make a seamless switch between broadcast and IP delivered audio
Navigating the radio dial – what differing ideas exist for how to help drivers find radio stations
Recommended listening – how to make drivers more satisfied with radio
Programme information – do drivers really need it?
Accessing on-demand and non-broadcast content – dealing with a limitless list of audio
Proprietary versus Open – why do manufacturers see benefits, and broadcasters see risks?
Which data source is best?
Interactivity in the car – how to help drivers when they hear something interesting
Fair Use Policy – what constitutes “fair use” of a radio station’s data?